Fanatics Authentic, the premier online destination for authentic autographed memorabilia, has teamed up with Daytona International Speedway to offer all race fans the rare opportunity to own a piece of motorsports history. As DAYTONA Rising, the historic redevelopment of Daytona International Speedway continues, Fanatics Authentic is giving fans the chance to purchase parts of the iconic “World Center of Racing,” from the very grandstand seats they sat in to the signage and other historic memorabilia from the Speedway. As the new memorabilia division of Fanatics, Inc., the nation’s largest online retailer of licensed sports products, Fanatics Authentic is allowing fans the opportunity to bring home a lifetime of memories with their unique collectibles and unparalleled reputation.
The “World Center of Racing” is one of the most revered racetracks in NASCAR and motorsports history, producing over a half century of unforgettable racing moments with thrilling victories and high speed competition that are treasured by fans around the world. Daytona International Speedway and Fanatics Authentic are providing a way for NASCAR fans to preserve those special moments with their DAYTONA Rising Collection. With the renovation of Daytona International Speedway, Fanatics Authentic will use various pieces of the venue to create impressive commemorative collectibles.
Currently, the sports memorabilia retailer is offering Daytona International Speedway ticketholders the option to take home the seats they frequented by preselling the racetrack’s seats along the famed frontstretch. Non-ticketholders can purchase generic seats and additional speedway relics.
Fans can visit FanaticsAuthentic.com/DAYTONA_Rising to view the full collection, and can reserve their seats of choice with a Fanatics Authentic sales representative by calling (866) 578-0541.
“The renovation of Daytona International Speedway will usher in a new era for race fans at the historic venue,” said Ross Tannenbaum, CEO of Fanatics Authentic, “We’re thrilled to partner with Daytona International Speedway to offer race fans a chance to own a piece of that storied history. The fond memories of the iconic motorsports landmark can now live on in fans’ households in a unique way.”
“From the day we announced the DAYTONA Rising project, we received a lot of interest from fans, industry partners and even drivers in purchasing seats and other memorabilia from the Speedway,” said Daytona International Speedway President Joie Chitwood III. “By partnering with Fanatics Authentic, we will ensure the highest quality authentic memorabilia from the ‘World Center of Racing’ will be available to satisfy even the most die-hard NASCAR fan.”
Fans that purchase items from the DAYTONA Rising Collection will begin to receive their memorabilia from Turn 1 in September 2014.
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