Pocono Raceway announced today two new video screen towers will be installed at the track. Each tower will feature two high-definition quality video screens to provide all fans with new visuals of live action, entertainment, real-time statistics, and fan engagement.
The new video towers are being designed, engineered, installed and operated by ANC Sports Enterprises, LLC, a full service technology service provider specializing in designing video display systems. Most recently, ANC designed and integrated the Cleveland Cavaliers scoreboard, which is the largest arena center-hung scoreboard in the country and the Seattle Mariners, the largest high-definition display in Major League Baseball. Pocono Raceway will be the first major NASCAR track to feature ANC’s award-winning technology.
“Our fans are racing fanatics and the video displays will provide new views of the race and leaderboard information which previously were not available,” stated Brandon Igdalsky, Raceway President and CEO. “Additionally, ANC’s technology will enable unique opportunities such as fan engagement and dynamic entertainment.”
The video screens will stand on the top of two new 60’ standalone structures. Each of the four video screens will measure 24.15’ high by 30.45’ wide. Specifically designed for the tricky-triangle, the double-sided displays will stand at either side of pit row, providing fans in the grandstand, club boxes or camping in the infield with a clear view of one of the sides of displays.
“Designing video systems for professional sports venues for more than 15 years, we are excited to bring our expertise to racing with this new Pocono Raceway partnership,” said Jerome Cifarelli, president and chief executive officer, ANC Sports. “We believe our technologies and post-installation services will help Pocono Raceway transform the racing experience.”
The displays will be driven by ANC’s award-winning vSOFT™ control system, enabling them to feature content separately or to synchronize together to create an immersive experience. As part of a multi-year partnership, ANC will operate the display system on behalf of Pocono Raceway, as well as create all the layouts and content for the screens.
Pocono Raceway PR
