Florida Department of Transportation Highlights Pedestrian and Bicycle Safety During Ford Championship Weekend

Pedestrian safety will be emphasized during the upcoming Ford Championship weekend at Homestead-Miami Speedway, November 14-16, 2014. The Florida Department of Transportation’s (FDOT) Alert Today Alive Tomorrow campaign is designed to raise public awareness of pedestrian and bicycle safety in the Sunshine State.

To promote this important message, FDOT is partnering with Florida native Scott Lagasse, Jr. Lagasse will drive the #33 Alert Today Alive Tomorrow Boy Scouts of America race car in FORD ECOBOOST 300 Nationwide Series Race at Homestead-Miami Speedway on Saturday, November 15, 2014.

FDOT Secretary Ananth Prasad said, “Pedestrian and bicycle safety are my highest priorities. Alert Today Alive Tomorrow is a multi-pronged approach that includes education, engineering, enforcement and emergency response, that is improving safety for pedestrians, bicyclists, and motorists in Florida.”

The National Association of Stock Car Auto Racing (NASCAR), the governing body that sanctions more than 1,200 races in the U.S., Canada, Mexico and Europe, including the Ford Championship Weekend, and Homestead-Miami Speedway support the Florida Department of Transportation’s commitment to roadway safety.

“Safety is a priority for us all at Homestead-Miami Speedway, both on and off the track,” said President Matthew Becherer “We are excited about the partnership with the Florida Department of Transportation to promote pedestrian and bicycle safety and we encourage everyone to be alert and share the road safely.”

This partnership increases visibility of the safety campaign. Speedway officials expect approximately 100,000 visitors to the speedway over the course of the weekend and want to remind everyone to pay special attention around the track. There will be a lot of pedestrian activity. Remember to stay alert because Safety Doesn’t Happen by Accident!

Specific tips for reducing pedestrian fatalities include:

·         Pedestrians: Always use the crosswalk and look both ways before crossing

·         Motorists: Always watch for Pedestrians and Bicyclists and Share the Road

·         Bicyclists: Make yourself visible and always signal your intentions so drivers know what to expect

·         Everyone: Pay attention to the road, every trip, every time!

FDOT PR