On the eve of the 2012 Daytona 500, veteran NASCAR blogger and reporter Jerry “Diecast Dude” Wilson is relaunching one of the first NASCAR blogs. Diecast-Dude.com, in addition to Wilson’s unique take on all things NASCAR, now features a news-oriented area dedicated to team communications and media releases. Wilson explains theContinue Reading
The Kroger Co. (NYSE: KR) and the USO are strengthening their partnership with a fresh campaign to support men and women in the armed forces and their families. In conjunction with the Daytona 500 celebration on Sunday, Feb. 26, Kroger will launch Honoring Our Heroes, a year-long initiative toContinue Reading
International Speedway Corporation (“ISC”) was awarded the NASCAR Partner Award for excellence in diversity at a ceremony held yesterday at Daytona International Speedway. At the fifth annual NASCAR Diversity Awards Luncheon, The National Association for Stock Car Auto Racing (“NASCAR”) celebrated the outstanding achievements of ground-breaking individuals and organizationsContinue Reading
NASCAR fans in Las Vegas can save on tickets to the upcoming Kobalt Tools 400 on March 11 with the Walmart Family Track Pack. The $99 package gives families four race tickets, four hot dogs, four sodas and one program – a total savings of more than $100. “WeContinue Reading
Five talented grassroots-level racers representing several different forms of engine-driven competition have been selected as finalists in the “Search for a Champion” racing sponsorship contest from Federal-Mogul’s (NASDAQ: FDML) iconic Champion® brand of spark plugs, filters, wiper blades and performance chemical additives. The contest finalists – announced this morningContinue Reading
On February 23, at a festive fan event in Daytona Beach, FL that included hundreds of fans and appearances from former NASCAR drivers Kyle, Richard and Austin Petty, Krispy Kreme unveiled the Krispy Kreme Cruiser — taking its 75th Birthday celebrations on the road with the first stop of aContinue Reading
Racing fans will get a chance to literally win the car right out of Carl Edwards’ or Matt Kenseth’s driveway. Or maybe they prefer one built specifically for Greg Biffle or Trevor Bayne. Either way, beginning with this weekend’s Daytona 500, fans across the country will have a chance toContinue Reading
Popular drivers, well-known celebrities and national media went “All In” during the year’s first fundraiser for The NASCAR Foundation, raising money for deserving children of Daytona Beach with a fun and rewarding charity poker tournament at MG on the Halifax. Footage from the event is available for broadcasters and bloggersContinue Reading
The Goodyear Tire & Rubber Company (NYSE: GT), the exclusive tire supplier for NASCAR’s three major national series, is creating one of the most unique interactive experiences at this year’s Daytona 500. In support of the brand’s fully integrated “Racing Wouldn’t be the Same Without Goodyear” marketing platform, Goodyear’sContinue Reading
The National Association for Stock Car Auto Racing (NASCAR) today celebrated the outstanding achievements of ground-breaking individuals and organizations in the area of diversity at the fifth annual NASCAR Diversity Awards Luncheon. “NASCAR, its teams, tracks, sponsors and industry stakeholders are committed to diversity throughout the sport,” said Marcus Jadotte,Continue Reading