NASCAR, Whelen Engineering and the NASCAR Whelen Euro Series’ founder and promoter Team FJ announced today a five-year extension of their entitlement agreement that will see Whelen as the title sponsor of the official European NASCAR Series through 2024.
A leading manufacturer of automotive, aviation, industrial and emergency vehicle lighting, Whelen Engineering is the title sponsor of the NASCAR Whelen Euro Series since 2013 and played a key part in the huge growth of NWES among the best touring-car series in Europe. Already engaged in long-term partnerships with some of the best tracks and brands in Europe to produce American themed events revolving around the NWES racing weekends, Euro NASCAR quickly rose to a prominent role on the motorsport scene, providing an unparalleled mix of high level competition, high action, unique family fun, fans engagement and cost containment. This extension further adds to the Series’ perspectives over the next decade.
“Whelen Engineering has played a big role in NASCAR for many years and we are ecstatic to continue to support the sport with this extended relationship,” said Phil Kurze, Whelen Engineering vice president of motorsports. “Our ability to build brand and product recognition nationally and internationally due to our partnership helps drive our business and reach new customers.”
“In a time characterized by uncertainty for many racing series in Europe, we are really happy to announce this extension that gives the NASCAR Whelen Euro Series even more long-time perspective, providing teams, drivers, fans and all our partners an unparalleled temporal horizon,” said NASCAR Whelen Euro Series President / CEO Jerome Galpin. “Whelen Engineering and NASCAR are amazing partners and we are very proud of their confidence. NASCAR racing has a huge potential in Europe and we have years in front of us to continue developing the series, which is one of the most successful of the last decade”
After the traditional season-ending Awards ceremony at the NASCAR Hall Of Fame in Charlotte, North Carolina, the NASCAR Whelen Euro Series will open the 2018 season on April 13-14 at the Circuit de la Comunitat Valenciana Ricardo Tormo in Valencia, Spain.