In recognition of the unparalleled “second-screen” experience provided by the International Motor Sports Association (IMSA) mobile app, which launched earlier this month, Ford and Mazda have become the latest automotive manufacturers to join the app as official partners alongside BMW, Chevrolet and Porsche.
The app is available now on the app store for iOS, Android and Windows devices. Fans that register for the app and select their favorite manufacturer will have a customized experience, which curates the news and information they receive in-app and tailors the manufacturer content to the choice of the user.
The base experience includes series news, videos and team and driver bios. The app truly comes to life during race weekends, allowing users to stream video and IMSA Radio audio, as well as view complete live timing and scoring.
Live offerings include steaming video of races (where available) for the TUDOR United SportsCar Championship and Continental Tire SportsCar Challenge, along with IMSA Radio and live timing and scoring for all official sessions of the two series. During TUDOR Championship events, streaming in-car video and qualifying offers a unique experience to IMSA mobile app users.
Streaming video and IMSA Radio of Porsche GT3 Cup Challenge USA by Yokohama and Lamborghini Super Trofeo races also are available, as well as live timing and scoring of practice and qualifying. IMSA Radio race coverage and live timing and scoring is available for all Cooper Tires Prototype Lites Powered by Mazda official sessions.
“We’ve already gotten a tremendous response to the app since its launch just prior to the Continental Tire Monterey Grand Prix powered by Mazda at the beginning of May,” said David Pettit, IMSA vice president, marketing. “Seeing the depth of information and technology available on the app in action was a catalyst for partners like Ford and Mazda to come onboard. It truly is a fantastic, second-screen experience and one that will grow even stronger over time.”
With the IMSA app, you won’t miss a minute of TUDOR United Championship action during the Chevrolet Sports Car Classic presented by Metro Detroit Chevy Dealers at the Raceway at Belle Isle Park.
Qualifying for the Prototype, GT Daytona and Prototype Challenge classes begins Friday, May 29, at 5:10 p.m. ET on IMSA.com. The one-hour, 40 minute Chevrolet Sports Car Classic begins at 12:05 p.m. ET, and will be televised live on FOX Sports 2. It will be re-aired beginning at 2 p.m. ET on FOX Sports 1.
About Me: Adam has been a race fan since the first time he went through the tunnel under the Daytona International Speedway almost 30 years ago. He has had the privilege of travelling to races all across the state of Florida (as well as one race in Ohio), watching nearly everything with a motor compete for fame and glory, as well as participating in various racing schools to get the feel of what racecar drivers go through every week. Adam has spent the last three years covering motorsports for Examiner.com., where he had the opportunity to see the racing world from behind the scenes as well as the grandstands. He invites everyone to follow him on Twitter, Facebook, and Google Plus, and looks forward to sharing his enthusiasm for all things racing with the readers of SpeedwayDigest.com.Be sure to tune in for his weekly sports talk program, Thursday Night Thunder, where he discusses the latest in motorsports news with drivers, crew members, and fans. The show takes place every Thursday at 8:00 pm EST on the Speedway Digest Radio Network.
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