Rockin’ & Racin’ Exhibit Brings Good Vibrations to the NASCAR Hall of Fame

Visitors to the NASCAR Hall of Fame are invited to join a jam session like no other at the new Rockin’ & Racin’ exhibit, opening to the public on Tuesday, June 24. Located in the Great Hall, the electrifying exhibit explores the good vibrations that have complemented NASCAR over the last five decades. From rock stars to country crooners to rappers, the sport has welcomed all genres of music to rally around the action on the track.

Musical roots run deep in the sport. From musicians who have used NASCAR sponsorships to promote their records to artists such as Blake Sheton and Kid Rock performing at NASCAR events to NASCAR’s influence on chart-topping hits, the worlds of NASCAR and music have formed a special bond over the years. And NASCAR’s biggest stars have even found their way into the music scene as performers, music video stars, or by collecting music-themed trophies and memorabilia.

“Rockin’ & Racin’ allows us to share our sport’s history through a unique lens that’s appealing to both NASCAR fans and music lovers,” said Winston Kelley, executive director of the NASCAR Hall of Fame. “It highlights the deep connection between the two industries and how they have profoundly influenced each other over the years in ways that many may not realize.”

The exhibit explores four primary areas of interest including “Racers Who Rock,” “Rockers Who Race,” “Rocking the Track” and “NASCAR in Song.” Carefully curated with the help of music industry influencers like Scott Borchetta and Mike Curb as well as music artist Brad Arnold of 3 Doors Down among others, the exhibit features more than 40 artifacts that truly rock. Among them are trophies, guitars, records, driver uniforms, helmets and more as well as seven music-related vehicles, the largest number ever on display in the Great Hall, which include the following:

  • 1936 moonshine-hauling Ford Sedan from Brantley Gilbert’s “Bottom’s Up” video
  • 1959 Chevrolet Corvette featured in Brad Paisley’s “Old Alabama” music video
  • 1964 Late Model Plymouth race car driven by country music star Marty Robbins
  • 1980 Dale Earnhardt No. 2 Chevrolet sponsored by record executive Mike Curb
  • 2005 NASCAR Weekly Super Truck driven by record executive Scott Borchetta 
  • 2011 Camaro featured in Rascal Flatts’ “Red Camaro” music video
  • 2012 Juan Pablo Montoya No. 42 Chevrolet sponsored by Taylor Swift

In addition, the exhibit features a digital jukebox with NASCAR-themed music and other unique artifacts like Ron Hornaday Jr.’s KISS-themed driver uniform, Rusty Wallace’s Goo Goo Dolls helmet, trophies adorned with Elvis, and Sam Bass-designed trophy guitars.

NHOF PR