Crunch ‘N Nutter Inks Deal with Matt Tifft & Ken Schrader Racing, Inc.

Matt Tifft announced today associate sponsorship with Wisconsin based Merrell Food Group’s Crunch ‘N Nutter and Ken Schrader Racing, Inc. for the 2014 season. Tifft will run select races in the ARCA Racing Series presented by Menards and in the NASCAR K&N Pro Series East division.

Tifft, a 17-year-old high school senior, has been racing since 2007, where he started racing go karts at Barberton Speedway in Norton, Ohio.  Since then, Tifft has moved up the ranks and expanded his resume to include late model and cars in the NASCAR K&N Pro Series. The young driver ran the 2013 NASCAR K&N Pro Series East season and two ARCA Racing Series events finishing fifth at Toledo Speedway in May.

“Partnering with Matt Tifft and Ken Schrader Racing, Inc. is a great opportunity to help build our brand Crunch ‘N Nutter throughout the racing community,” says President and CEO of Merrell Food Group, Caleb Opalewski. “Matt is an exceptional young man and has a lot of future potential. This is a fantastic opportunity for him to work with a stock car auto racing legend like Ken and the entire Ken Schrader Racing, Inc. team.  We hope to help him move up as we continue to grow.”

“I’m so thankful for the opportunity to race with Ken Schrader Racing, Inc. this season and to combine it with my love of the Crunch ‘N Nutter product makes it even sweeter,” Matt Tifft said.  “I’m looking forward to spreading the word about the product and creating more demand for Crunch ‘N Nutter.  I know we have the transporter stocked full and the guys on the team are already hooked!”

For more information on Matt Tifft, please visit www.MattTifftRacing.com Matt Tifft on Facebook and @Matt89Tifft on Twitter.

Merrell Food Group PR