Bobby Labonte Foundation’s Annual Fundraiser Becomes Roubaix-Style Charity Bike Ride at Bowman Gray Stadium

In an exciting move that will bring fans of cycling and motorsports together, NASCAR Hall of Fame driver Bobby Labonte will be hosting the 2021 Labonte Roubaix at Bowman Gray Stadium this year, for the first time. The charity bike ride is scheduled for August 21, 2021, and it’s set to become the only cycling event in the South where riders finish by taking a lap on a racetrack.

The annual Bobby Labonte Foundation charity bike ride began in 2011, with the goal of supporting children and families in the Triad area by supplying grants to local charities. After a hiatus due to COVID-19 in 2020, the ride is moving from High Point, N.C. to Winston-Salem’s storied racetrack, where participants will be able to start and finish their ride on the famed Bowman Gray Stadium racetrack.

Bobby Labonte (left), his wife, Kristin (right), and former pro cyclist “Fast Freddie” Rodriguez (center) leading the 2019 Bobby Labonte Foundation Charity Bike Ride Video and photos available for download at

“Hosting my foundation’s annual charity bike ride at Bowman Gray Stadium is a natural fit for us, and such an exciting one, too,” said Labonte. “I drove in my first modified race there in 2019 and couldn’t wait to return. Now, we get to welcome a new community to our effort, and we know both casual and serious cyclists will really enjoy the Roubaix-style finishing lap we have planned.”

“We are proud to work with Bobby on this charity event to help raise money for children and families in our area,” said Gray Garrison, Bowman Gray Stadium promoter. “He is a legend and a true champion. Bringing the cyclists here to Bowman Gray will be fun for our drivers and race fans, and we are working on plans to make sure the cyclists have a great experience, too.”

Sponsorships are available now at varying levels and the grant application period will open this week. To be eligible, non-profit organizations must be based in Davidson, Randolph, Guilford or Forsyth counties and be seeking grant funding for programs or other efforts designed to empower parents and families to build strong foundations for children’s future success.

In 2019, High Point LEAP, Millis Regional Health Education Center, and Ready for School, Ready for Life, shared more than $50,000 in grant money. Special awards were also presented to the High Point Boys & Girls Club and the Salvation Army Boys & Girls Club.

A silent auction, with a thrilling, big-ticket item to be announced at a later date, will also be held to help fund this year’s charitable grants.

To find out more about the 2021 Labonte Roubaix, applying for a grant, becoming a sponsor, or to register to ride, visit

Bobby Labonte Foundation PR