Few things are as iconic to America as NASCAR, pickup trucks and weekend visits to the local hardware store. That's exactly why PlanItDIY.com®, the only website where consumers can receive practical how-to advice for their home improvement projects and connect with the independent, locally owned home improvement retailers in their area, has signed on to become a sponsor of the No. 29 RAM pickup in NASCAR's Camping World Truck Series.
The No. 29 RAM is driven by one of NASCAR's most popular up-and-coming stars, Parker Kligerman of Brad Keselowski Racing (BKR), and the logo for PlanItDIY.com will be featured prominently on Parker's truck as it races around the Chicagoland Speedway on July 21.
"Independent hardware stores, home centers and lumberyards have long been known as the best and most trusted resource for homeowners when it comes to getting information and advice about their projects," says Scott Wright, a spokesman for PlanItDIY.com. "These small business owners are an important part of Main Street America, and we couldn't think of a better way to promote their website, PlanItDIY.com, than by sponsoring an event that is also an important part of American culture."