Speedway Digest Staff
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Mudd Advertising and Richard Childress Racing have joined forces to sponsor car number 33 on Saturday in Fonanta, CA in the Royal Purple 300. This is the fifth stop on the Nationwide circuit and the second time Mudd Advertising will appear proudly on each side of Dakoda Armstrong’s racing stripes.
“We are always looking for new opportunities where we feel Mudd Advertising can make an impact with our services and expertise. We see a natural fit with motor sports and our ability to help sponsors achieve more “bang” for their sponsorship buck. We believe in putting our money where our mouth is…so we’re doing it ourselves and couldn’t be more excited to be apart of not only the RCR Team, but also be able to support Dakoda’s adventure as well,” stated Rob Mudd of Mudd Advertising, who also will be in attendance during race day.
Tune in on Saturday, March 23rd for a live telecast of the race on ESPN starting at 4:30 p.m. ET. Family members Rob Mudd and Michael Mudd will be in attendance on Saturday, cheering on and showing their support for Armstrong, number 33 and Richard Childress Racing.
Mudd Advertising PR
Farmland Foods today presented $20,000 to Second Harvest Food Bank serving Riverside and San Bernardino Counties as part of an expanding effort by the company to raise awareness of hunger issues around the country. Richard Petty Motorsports driver Aric Almirola joined Farmland in presenting the check.
In addition, 43 cases of Farmland's famous Hickory Smoked Bacon were donated in honor of the legendary No. 43 Ford made famous by Richard Petty. The bacon donation will help to ensure families, children and seniors in the Inland Empire have access to much-needed protein.
"At Farmland, we are committed to fighting hunger by partnering with local food banks and helping communities in the race to end hunger," said Brendan Smith, Vice President of Marketing. "We are excited to expand our work with Richard Petty Motorsports and partner with Second Harvest Food Bank to provide more than 160,000 meals to Inland Empire-area families in need."
Farmland's "Race to End Hunger" is raising awareness about hunger issues in a growing number of communities in conjunction with race weekends for the famous No. 43 car, and in partnership with Richard Petty Motorsports,.
"Our team is proud to partner with Farmland in the Race to End Hunger," said Aric Almirola, driver of the No. 43 Ford. "Communities across the country are facing a growing hunger challenge, and we are excited to kick off race weekend by partnering with Farmland to make a difference in the Inland Empire."
The Riverside-San Bernardino-Ontario, Calif., metropolitan area has the sixth highest food insecurity in the United States, according to the Food Research and Action Center's Food Hardship in America 2012 study.
In 2013, Farmland is expanding their efforts in the "Race to End Hunger" as part of the Helping Hungry Homes initiative of Smithfield Foods, Farmland's parent company. Farmland is providing cash and protein donations to food banks such as Second Harvest as part of a continued partnership with Richard Petty Motorsports and the No. 43 team. Earlier this month as part of the Race to End Hunger, Farmland donated an additional $20,000 and 43 cases of Oven Perfect to St. Mary's Food Bank in Phoenix, Ariz., and Three Square Food Bank in Las Vegas.
In fiscal year 2012, Helping Hungry Homes provided 6.9 million food servings through school nutrition programs, food banks, disaster relief and community outreach efforts.
"We are grateful for the $20,000 and protein, which will enable Second Harvest to distribute more than 160,000 meals to local hungry people," said Tracylyn Sharrit, Director of Development for Second Harvest Food Bank serving Riverside and San Bernardino counties. "Together, we are taking the checkered flag in our Race to End Hunger."
The STP®Gas Booster™ 500 is two weeks away, but there is still plenty of time to make sure that you are up-close-and-personal for all the exciting racing Martinsville Speedway will have to offer on April 7.
And if history is any indication, the STP® Gas Booster™ 500 will deliver an amazing amount of action.
The only way to describe the final few laps of last spring’s race is absolutely wild. With just a handful of laps left, it appeared to be a two-car battle between Jeff Gordon and Jimmie Johnson. But on a late restart Clint Bowyer tried to make it three wide going into the first turn. The result: Bowyer, Gordon and Johnson spun and Ryan Newman slipped through the carnage and came home the winner.
And two years ago, the spring race saw a record 31 lead changes in a race that was among most media lists of top five races of 2011. Kevin Harvick passed Dale Earnhardt Jr. late in that race and wound up in victory lane.
“I think race fans understand they are going to see plenty of excitement when they come here,” said Martinsville Speedway President Clay Campbell. “I’m a race fan and I know it always amazes me how exciting races are here. There is always action, either up front or in the middle of the pack, somebody is fighting for position.”
Tickets remain available at low prices for the STP® Gas Booster™ 500, starting at just $37 and ranging to $79.
Martinsville Speedway also offers great youth, teen and family prices. Tickets for youth 12 and under are just $10 in the Clay Earles Tower, rows 15-52. Teen tickets (ages 13-17) in the same area are $25. Youth and teen ticket prices are good with the purchase of an adult ticket.
There are two great Family Four Pack deals to choose from.
The $90 Family Four Pack includes two adult tickets and two youth 12 and under tickets in the Clay Earles Tower, Rows 6-14. The Clay Earles Tower is located above the second turn.
The $120 Family four Pack includes two adult tickets and two youth 12 and under tickets in the Sprint Tower, rows 6-12. The Sprint Tower is located above the first turn.
The STP® Gas Booster™ 500 NASCAR Sprint Cup Series race is scheduled for Sunday, April 7, the day after the Kroger 250 NASCAR Camping World Truck Series race. Pole Day is Friday, April 5.
Tickets for the STP® Gas Booster™ 500, the Kroger 250 and Martinsville Pole Day may be purchased by calling 877.RACE.TIX or by visiting www.martinsvillespeedway.com online.
Martinsville Speedway’s phone hours are Monday through Friday 9 a.m. to 9 p.m. and Saturday and Sunday from 9 a.m. To 7 p.m.
Martinsville Speedway’s ticket office is open Monday through Friday from 9 a.m. to 5 p.m. and from 9 a.m. to 3 p.m. on Saturdays and from 12 p.m. to 4 p.m. on Sundays through the upcoming race weekend. The ticket office will be closed Easter Sunday, March 31.
Martinsville Speedway PR
JD Motorsports w/Gary Keller is pleased to announce they have recently inked a deal with San Diego based- Above All Advertising as a marketing partner for the 2013 season. The deal will begin at Auto Club Speedway, as an associate sponsor on the No. 01 Flex Seal Chevy of Mike Wallace, and the No. 4 iWorld Chevy of Daryl Harr.
The agreement came to fruition through a shared industry connection and both organizations determined they could immediately benefit from one other. In addition to supporting the race entries this weekend, the No. 01 transporter’s design will be completely revamped and rebranded, thanks to the Above All Advertising’s team of skilled artists, their top quality production facility and professional installers.
"We have been an industry leader for over 10 years providing quality advertising and marketing solutions to many world class organizations and Fortune 500 companies. Above All Advertising, Inc is excited to be a part of NASCAR racing in association with JD Motorsports", said a company spokesperson. "As we have grown into the premier print provider for so many industries, it has become apparent to us that we need to further enhance our brand in the realm of motor sports and joining the JD Motorsports team seemed to be the right fit for us. We look forward to growing our relationship inside of NASCAR and the racing community for print and display products."
“JD Motorsports is extremely excited that Above All Advertising has joined us for the 2013 season. The newly designed hauler and future marketing materials will help to strengthen the team as we move forward. The opportunity to work with a well known and well run company made sense for our team, our current sponsors, and the NASCAR community,” stated Johnny Davis, owner and CEO.
JD Motorsports PR
We are saddened to share that we have lost our dear friend and colleague, John Cardinale.
He passed away at home with his family after a two-year battle with gastric cancer. John was 47 years old and is survived by his wife, Andrea, and their two daughters.
For those who would like to make a donation in John’s honor, a memorial fund has been set up on behalf of his family. Donations may be sent to the John Cardinale Memorial Fund, care of Sonoma Raceway, 29355 Arnold Drive, Sonoma, CA 95476.
We will share information on services and other arrangements as they become available.
Thoughts from Steve Page, president & general manager of Sonoma Raceway:
“There is a hole in the heart of this organization.
John Cardinale was as true a friend, as loyal a colleague, as devoted a husband and father and as fine a human being as you could ever hope to know.
John has been a part of every good thing that has happened at this track over the last 15 years. We are all so fortunate to have had him in our lives and to have shared in his intelligence, his wit, his integrity and his brave spirit.”
Sonoma Raceway PR
In an 11th hour agreement, Bebida Beverage Company (BeBevCo.) announced today that investors of the KOMA Unwind®Liquid Relaxation (@KOMAUnwindNews) brand and supporters of NASCAR driver Carl Long have agreed to sponsor the No. 23 Ford Mustang in tomorrow’s Royal Purple 300 at Auto Club (Calif.) Speedway.
The partnership reunites Long with KOMA Unwind for the first time since 2010 when Long scored his career-best finish in the NASCAR Camping World Truck Series (NCWTS) of 11th at Dover (Del.) International Speedway in the Dover 200.
In addition to its role with Long in the No. 23 KOMA Unwind Liquid Relaxation Ford Mustang, the popular-growing brand is also sponsoring activities at Southern National (N.C.) Motorsports Park Saturday afternoon, which includes a 150-lap NASCAR Whelen Southern Modified Tour race. With a presence on both the East and West coast, KOMA Unwind continues to fuel a “relaxation revolution” in a way to chill without a pill.
Developed by BeBevCo., KOMA Unwind relaxes those who drink it. It also helps them improve both the duration and quality of their sleep with flair and favor. KOMA Unwind is formulated to relax the body, mind and soul. It is the perfect lifestyle beverage for those who can appreciate extreme relaxation.
The relaxation or “anti-energy” drink category is a new category to the beverage industry. This type of drink is dedicated to helping consumers achieve a level of relaxation without the use of pills or alcohol.
BeBevCo. CEO Brian Weber said, “Undoubtedly, this is a very exciting weekend for us. We’re excited about our first-ever NASCAR sponsorship at Southern National Motorsports Park, but we’re equally thrilled about reuniting with Carl (Long) for the NASCAR Nationwide Series race in California. With our product now having a global presence, we are now pushing ever more to introduce to not only race fans, but people in a general about a new way to chill.”
The Royal Purple 300 is the fifth race on the 2013 NASCAR Nationwide Series schedule. The green flag is scheduled to waive shortly after 2:00 p.m. (local; 5:00 p.m. Eastern) with live coverage on ESPN, MRN Radio and SiriusXM Satellite Radio Channel 90.
The first-ever KOMA Unwind Relaxation 150 is set for Saturday, March 23. Gates are tentatively scheduled to open at 11:00 a.m., with an on-track autograph sessions etched in at 1:30 p.m. with pre-race ceremonies set to commence at 1:55 p.m. and racing lifting off at 2:00 p.m.
Daniel Suarez has a busy schedule this weekend as he attempts to race in two countries in two days. On Saturday he’ll hit the pavement at Greenville Pickens Speedway (GPS) with Rev Racing for the NASCAR K&N Pro Series (NKNPS) East race, and on Sunday he’ll head to San Luis Potosí, Mexico, for the NASCAR Toyota Series race.
This fast-paced lifestyle is nothing new for Suarez, who spent time trekking across countries last season to race in both the U.S. and Mexico. The Monterrey, Mexico, native has built an impressive resume in the NASCAR Toyota Series, where he was named Rookie of the Year in 2010, and finished ninth in the series standings in 2011, and third in 2012.
Suarez was selected last fall to be a part of the NASCAR Drive for Diversity program, and he hopes to use this opportunity to gain valuable experience. The 21-year-old has already shown an incredible amount of promise, and was selected to represent the future of the sport as a member of the 2011 class of the NASCAR “Next 9”.
“It’s an honor to be a part of the NASCAR Drive for Diversity program and to race for Rev Racing this season.” said Suarez “Kyle Larson and Darrell Wallace Jr. both came through the program, and are now racing full-time at the top levels of the sport. I hope to follow in their footsteps.”
Suarez raced at GPS for the first time last season, where he qualified fifth and finished 10th. He’s looking forward to returning this weekend, and improving on last year’s efforts.
Rev Racing PR
Fresh off of a race on a world famous high-banked half-mile oval, a flat, gritty half-mile track that grates tires is next on tap for Bayamon, Puerto Rico's Bryan Ortiz. The second race on the NASCAR K&N Pro Series East schedule takes place Saturday, March 23 at the challenging Greenville (S.C.) Pickens Speedway, a facility that short track racing aficionados hold in high regard.
Ortiz and his No. 4 IMPACT Toyota for Rev Racing descend upon Greenville with experience. Between the two races at Greenville last season, Ortiz improved by five positions; he scored an 11th-place finish there in the March race and finished sixth in October. If the position increase continues along the same trend this weekend, another five-position jump would put him in the P1 spot. He qualified seventh and sixth for those two races, respectively.
Last outing... In the season-opening race at Bristol Motor Speedway, Ortiz averaged a fourth-place running position and was battling with another car for third with two laps remaining in the 125-lap contest when his right-front tire went flat. He nursed his car home to a 21st-place finish.
Bryan Ortiz, on rebounding from Bristol... "I'm looking forward to getting back in the car and getting a solid finish. With our result last week, we put ourselves in a hole in the point standings. We need to work hard and make sure it's our worst finish of the year."
Bryan Ortiz, on Greenville Pickens Speedway... "Greenville is a tough track on which to race. We've got a strong car ready, we'll try to avoid any incidents and, hopefully, we can get a finish that we can build on for the rest of the season."
Rising Star/Bryan Ortiz PR
Richard Childress Racing will honor former NASCAR track and team owner Warner Hodgon, who passed away March 20, with a memoriam decal at this weekend's NASCAR events at Auto Club Speedway in Fontana, Calif.
Hodgon was also president of Black Gold Oil Company, a RCR sponsor in the late-1970s when Richard Childress was both owner and driver of his No. 3 Chevrolet.
"Warner was a great friend and partner who helped change the landscape of NASCAR team ownership in the late 1970s," said Childress. "I learned a lot about business from the advice he gave me over the years. He was there to help me with sponsorship from Black Gold when I really needed it. Warner was an entrepreneur with a great vision for where stock car racing could go and we stayed in touch long after his time in racing ended. He was a great friend and will be missed."
Rev Racing is headed to Greenville Pickens Speedway (GPS) this weekend for the second NASCAR K&N Pro Series (NKNPS) East race of the season. Ryan Gifford had a strong showing at Bristol last Saturday, where he finished third, and the rest of the team is eager to carry that momentum with them to Greenville.
Bryan Ortiz (No. 4 Impact Toyota) – Ortiz had an unfortunate first points race of the season at Bristol where he ran in the top-five all day but blew a right front with two laps to go, ending his day in the 21st position. He’s looking forward to returning to GPS where he had 11th and sixth place finishes with Rev Racing last season.
Daniel Suarez (No. 6 Acapulco Toyota) – Suarez had an impressive race at GPS last season, his first time racing there, where he qualified fifth and finished 10th. Suarez will be racing in two countries in two days this weekend. After racing at GPS on Saturday he’ll head to San Luis Potosi, Mexico, for the NASCAR Toyota Series race.
Mackena Bell (No. 21 Toyota Racing Development Toyota) – This will be Bell’s second race at GPS, where she ran in 2010 with Rev Racing and finished 19th. This is her first full season racing in the NKNPS East and she is competing for Rookie of the Year honors.
Ryan Gifford (No. 2 NASCAR Technical Institute/UTI Toyota) – Gifford is off to a strong start this season with a fourth place finish in the Battle at the Beach, a non-points race at Daytona International Speedway, and a third place finish at Bristol last weekend. He finished 13th and 12th at GPS last season, and is looking to improve on those results Saturday.
There will be an autograph session prior to the race at 7 p.m. ET and the race will start at 8 p.m. ET. Follow @RevRacin on twitter for updates throughout the weekend.
Rev Racing PR