Globe Life to Partner with Roush Fenway Racing’s Bubba Wallace

Roush Fenway Racing announces Globe Life And Accident Insurance Company has signed on to partner with NASCAR XFINITY Series (NXS) driver Bubba Wallace for the 2017 season.

The partnership will see Globe Life serve as an associate for two races, beginning this week at Phoenix International Raceway and Texas Motor Speedway, and as the primary partner on Wallace’s No. 6 Ford Mustang at back-to-back races at Talladega Superspeedway and Charlotte Motor Speedway in May. 

“We are very excited to partner with Globe Life,” said Wallace, who is currently fifth in the NXS point standings, and coming off of back-to-back top-six finishes. “Globe Life is a leading insurance company that has been protecting families for decades and it would be great to reward them with a trip to Victory Lane.”

Globe Life’s sister company, Liberty National Life Insurance Company, is also a Roush Fenway partner, sponsoring Trevor Bayne in the No. 6 Ford Fusion in the Monster Energy NASCAR Cup Series for five races.  

“We’re thrilled to sponsor the up and coming Bubba Wallace in the XFINITY Series and love the excitement he brings to racing,” said Bill Leavell, president and CEO of Globe Life Direct Response. “This is Globe Life’s first experience with a NASCAR team, and we can’t wait to see our name and logo on Bubba’s No. 6 Ford Mustang.”

The NXS event at Phoenix International Raceway is set for Sat., March 18 at 4 pm ET and will be televised live on FOX.

RFR PR