TriStar Motorsports Partners with Salt Life for the 2014 NASCAR Nationwide Series Season

TriStar Motorsports is excited to announce their partnership with Salt Life for the 2014 NASCAR Nationwide Series season. Salt Life will be an associate sponsor on board the No. 10, No. 14, No. 19 and the No. 44 TriStar Motorsports Toyota Camrys this season.

“Salt Life has been supporting me since I first started racing back on late models,” said Blake Koch, TriStar Motorsports driver. “I grew up in FL surfing and fishing almost everyday and when the brand Salt Life came out I started wearing it as often as I could. It’s the coolest logo I have seen and people are proud to wear it.”

Salt Life is an authentic, aspirational and lifestyle brand that embraces those who love the ocean and everything associated with living the “Salt Life”. Founded in 2003 by four avid watermen from Jacksonville Beach, Florida, the Salt Life brand has widespread appeal with ocean enthusiasts worldwide. From fishing, diving and surfing, to beach fun and sun-soaked relaxation, the Salt Life brand says “I live the Salt Life”.

“We are proud to be associated with TriStar Motorsports with their rich history in NASCAR and look forward to a successful 2014 season,” said Jeff Stillwell, President of Salt Life.

The full range of Salt Life merchandise is available online at www.SaltLife.com. TriStar Motorsports is looking forward to working with Salt Life this season and we are ready to get the season started at Daytona International Speedway on February 22nd.

“We are excited to have Salt Life on board our TriStar Motorsports Toyota Camrys this season,” said Mark Smith, Owner of TriStar Motorsports. “We look forward to working with Salt Life and promoting their brand through our motorsports program during the 2014 season.”

TMI PR