Iowa Speedway is pleased to announce Sukup Manufacturing Co., as the official sponsor of the Sukup 100 Firestone Indy Lights race on Saturday, June 25.
The Sukup 100 Firestone Indy Lights race will be held prior to the Iowa Corn Indy 250 IZOD IndyCar race, as part of an action-packed weekend fueled by Iowa’s agricultural industry.
"Sponsoring the Sukup 100 Firestone Indy Lights race provides a great opportunity to connect with our current and potential customers as we join together to cheer our favorite drivers — and the ethanol industry — on to victory lane," says Sukup Manufacturing Co., CFO Steve Sukup.
This sponsorship qualifies Sukup as an official partner of Iowa Speedway for the 2011 racing season. Evidence of this new partnership will make corn growers feel right at home.
"We look for unique ways to showcase our sponsors to race-goers,” explains Chuck Spicer, Vice President of Sales and Marketing at Iowa Speedway. “Guest services, located on the concourse by ticket booth two, will now be housed in a Sukup grain bin.”
The grain bin symbolizes Sukup’s significant contributions to both Iowa Speedway and the state’s agriculture industry.
"Agriculture is big business to the state of Iowa, and Iowa Speedway is no exception,” says Spicer. “We are delighted to welcome Sukup Manufacturing Co., as a new official partner.”
Sukup believes the partnership is a win-win for Iowa’s corn growers, ethanol industry and racing fans.
“IndyCar and Iowa Speedway are leaving the naysayers in the dust and showing the world what ethanol can do. The use of ethanol lessens our dependence on foreign oil and supports our neighbors — Iowa’s corn growers," says Sukup. "It also makes for an exciting race series."
The Sukup 100 Firestone Indy Lights race will begin at 5:40 p.m., immediately preceding the Iowa Corn Indy 250 IZOD IndyCar Series race starting at 8 p.m. on Saturday, June 25.