NASCAR’s Natalie Decker Powers Up with NERD Focus Energy Sponsor for Upcoming Race - Speedway Digest

NERD Focus™, a leading focus beverage aimed at assisting in energy production and concentration, is teaming up with up-and-coming NASCAR driver Natalie Decker ahead of the Henry 180 Xfinity race. Eagle River, WI native and newest NERD Focus™ sponsor, Decker will be back on her home turf as she races in the Henry 180 Xfinity Series Race on July 3^rd at Road America in Elkhart Lake, WI. The race will start at 2:30pm ET and fans can watch the non-stop action broadcasted live on NBC. Decker has been an avid NERD Focus™ consumer for several months, drinking the beverage to help assist with an energy and focus boost when she needs it most. Since she herself uses the brand, the sponsorship in this race felt very fitting for Decker.

“As a professional driver, energy and focus are crucial in getting you across the finish line as quickly as possible,” said Natalie Decker. “NERD™ approached me several months back about trying their brand, and I was instantly intrigued with the boost I felt and how refreshing the taste was. I’ve personally been enjoying the brand for several months and feel confident in having them be a part of my team through this sponsorship.”

NERD Focus™, the original “Think Drink”, will sponsor Decker in the Henry 180 Xfinity Series this holiday weekend. NERD Focus™ is formulated with nootropics, adaptogens and vitamins aimed to help consumers increase clarity and concentration, boost memory and cognition and support overall brain health. The sponsorship presence brings the energy drink to the forefront of the exciting sport of NASCAR and the roaring, one-of-a-kind experience that races bring. Natalie’s Chevrolet Camaro racecar, number 23, will sport NERD Focus™ graphics and she will be wearing a branded fire suit in the driver’s seat. The 22-year-old Wisconsin native is already well on her way towards becoming one of the top young drivers in the NASCAR scene.

“We are so excited to see Natalie NERD-ed out for a big race out in front of her home state fans,” said Howard Davner, CEO of Beverage USA, the parent company to NERD Focus™. “There’s always something special about a homecoming and we’re thrilled to be along for the ride with her!”

For more information on NERD Focus™ or to purchase, visit: www.nerdfocus.com. For inquiries on sales and distribution, please email: [email protected].

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Adam Sinclair

NHRA, IHRA, Motocross and other forms of motorsports Staff writer
About Me: Adam has been a race fan since the first time he went through the tunnel under the Daytona International Speedway almost 30 years ago. He has had the privilege of travelling to races all across the state of Florida (as well as one race in Ohio), watching nearly everything with a motor compete for fame and glory, as well as participating in various racing schools to get the feel of what racecar drivers go through every week. Adam has spent the last three years covering motorsports for Examiner.com., where he had the opportunity to see the racing world from behind the scenes as well as the grandstands. He invites everyone to follow him on Twitter, Facebook, and Google Plus, and looks forward to sharing his enthusiasm for all things racing with the readers of SpeedwayDigest.com.Be sure to tune in for his weekly sports talk program, Thursday Night Thunder, where he discusses the latest in motorsports news with drivers, crew members, and fans. The show takes place every Thursday at 8:00 pm EST on the Speedway Digest Radio Network.