NTS Motorsports, a NASCAR Camping World Truck Series (NCWTS) team in its infancy stages revealed today unprecedented news at their new 70,000 square foot Kernersville facility, unveiling not only a new sponsor, and a new look for their truck but also a new number for Brennan Newberry in the NCWTS.
When Newberry takes to the track Thursday morning for the first NCWTS practice at Charlotte Motor Speedway, he will sport the new blue and yellow colors of Qore-24, the world’s first antimicrobial barrier for the skin, in the No. 24 truck. Bringing a sponsor on board who agreed to a multi-year deal and who is basically launching their entire product campaign through NTS Motorsports via the truck series; what better way to promote the product than to change the truck number to match the product, Qore-24. With the permission of NASCAR, Newberry will run the No. 24 truck for the remainder of the 2013 season instead of the previous No. 14.
For companies like Qore-24 seeking an increase in brand awareness and brand loyalty, NASCAR is the best marketing platform. What better level to start than the NCWTS with rookie, Brennan Newberry and NTS Motorsports.
“We feel NTS Motorsports in the truck series is a great fit for us as we are the next generation in hand sanitizers as a hand purifier and Brennan is the next generation of NASCAR driver in the truck series,” said Vince Adam, co-founder of Qore-24. “We couldn’t be more excited to see where this partnership takes us, on and off the track.”
Qore-24 is a new product that is bringing the high-five back. Society continually tells us not to shake hands or touch each other as it is the most common way of spreading germs. With a product like Qore-24 where one squirt of the product provides a continuous barrier against germs for 24 hours, people can now be more confident in high-fiving their friends without worrying about getting sick.
Look all over the sport of NASCAR and you see fans and drivers high-fiving each other. Now they can do so without worrying about being sick or having to slow down. Qore-24 executives tout racecar drivers are too active to be down, so we bring a great product to the sport that everyone including drivers can use. Most hand sanitizers last only while they are wet on the skin, which is typically 30 minutes. Even when Qore-24 dries, it continues to protect and tear germs apart without using harsh poisons, for 24 hours.
“It’s great to have the shop in Kernersville as the support here is amazing, said NTS Motorsports owner,” Bob Newberry. “We even had the mayor stop by today, tour the shop and learn more about the Qore-24 product.”
Qore-24 was looking for the right partner and found one in NTS Motorsports, as they will grow and develop with Newberry’s career. Qore-24 will appear on the No. 24 truck ten times this year and you can find them at select tracks in the vendor area displaying the product that will purify your world.
NTS Motorsports PR
