Through Giving Track, Bosch pledges $1,000 to a team-specified charity each time one of its sponsored drivers secures a 2016 NASCAR® Sprint Cup Series™ victory. To date in 2016, Bosch has contributed $19,000 to the charities of its sponsored teams.
The Denny Hamlin Foundation is committed to raising awareness and funds for the specific needs of children with cystic fibrosis, partnering with organizations that focus on cystic fibrosis research, treatment advances, and overall quality of life care. The Foundation also supports children with other chronic diseases.
“Bosch Giving Track provides much-needed support for the causes that are important to the NASCAR community, like the Denny Hamlin Foundation,” said Tony Pauly, director of advertising and brand management for Robert Bosch LLC, Automotive Aftermarket NA. “It was established to help drive real change for these deserving recipients.”
Bosch involvement in motorsports dates back to the early 1900’s, and it has been equipping NASCAR teams with parts and technical advice since 1991. In 2012, when the NASCAR Sprint Cup Series made the move from carbureted engines to more efficient fuel injected engines, Bosch became the sport’s exclusive oxygen sensor supplier. Beginning in 2016, Bosch has expanded its agreement with NASCAR to include fuel injectors and fuel pumps.