A motivational letter that Kyle Busch received during the off season from Kyle Savoie (sa-VOY), a 12-year old fan, has inspired Busch to develop a program that will recognize children for experiences and achievements that had a positive effect on their lives.
The “Riding Shotgun With Kyle Busch Motorsports” Essay Contest will allow one Nashville child, age five to 12, to have a decal with their name and 2.5” x 3.5” photo above the passenger window of Busch’s No. 18 Dollar General Toyota for the NASCAR Camping World Truck Series race at Nashville Superspeedway on Friday, April 22. Additionally, the winner of the Nashville essay contest will receive a $100 gift card from Busch’s primary sponsor for the race Goodlettsville-Tenn. based Dollar General.
“The message behind Kyle Savoie’s letter was how dreams are important and to never give up on your dreams,” reflected Busch. “He even sent us his five dollar-allowance with the letter in an effort to help support our KBM truck team. He suggested that if other kids followed his lead, they could serve as the sponsor for a race. In return, he suggested that we would put their names and school pictures on the truck. I obviously don’t want kids to send us their allowances, but I loved the idea of recognizing kids for positive experiences and achievements by putting their name and picture on my truck! Too many stories in the news these days are about negative issues. This essay contest will be a great way to create a positive news story with the help of children in Nashville.”
To recognize Kyle Savoie for inspiring the contest, a decal with his name and picture adorned the area above the passenger window of the No. 18 Dollar General Toyota Tundra driven by Busch in the season-opening race at Daytona International Speedway on Feb. 18.
Nashville is the first of 10 races throughout the 2011 season that an essay contest winner will follow in Savoie’s footsteps and “Ride Shotgun” with Kyle Busch Motorsports. The other races scheduled are Dover (May 13), Kansas (June 4), Kentucky (July 7), Michigan (Aug. 20), Bristol (Aug. 24), Chicagoland (Sep. 16), Talladega (Oct. 22), Texas (Nov. 4) and Homestead-Miami (Nov. 18).
Kyle Busch Motorsports
351 Mazeppa Rd.
Mooresville, N.C. 28115
Attn: “Riding Shotgun” Essay Contest