Lofton, CollegeComplete.com, ESR Team Tackle Texas

Last week durng the tour's stop at Martinsville Speedway, Lofton and the No. 6 CollegeComplete.com Eddie Sharp Racing (ESR) started out with a strong effort on Saturday after qualifying in the top-10 for the Kroger 200. As the race played out however, Lofton seemed to be in the wrong place at the wrong time, narrowly avoiding multiple on-track incidents. With minor cosmetic damage to his CollegeComplete.com Chevrolet, the California native pressed on, but as the laps wound down, he was forced to pit road in order to exchange his ailing Goodyear tires for four fresh tires in order to complete the final run. With 22 laps remaining, he maneuvered his machine from 22nd to 17th picking up as many positions as he could before time ran out.

Lofton at Texas: This week's run in Texas will mark Lofton's fifth visit to the 1.5-mile track. In his previous starts there, he has a best finish of 10th, notched during the NASCAR Camping World Truck Series (NCWTS) stop in June. He has one Nationwide Series start there as well, where he was forced to qualify in on time. But contact from another car ended his day early. He also suffered a similar fate during his first two Truck Series events. Last spring he started the race a solid 16th but ended the day 24th after getting caught up in a wreck in the middle of the race and during his return visit last November, he fell victim to a flat tire under green flag conditions, which dropped him outside of the top-20. All of the troubles however were erased in June, when he started the race 25th, drove his way through the field, and ended 10th. Lofton flexed his competitive muscle after a green-white-checkered flag finish allowed him to pick up three positions, moving him from 13th to 10th over the final two laps.

Entertaining Premiere: When he isn't racing at over 150 miles per hour Lofton spends his time as co-owner of Weekend Warriors Entertainment, a video production company. On Monday, October 31, Weekend Warriors will debut its latest project, a country music video for Jason Michael Carroll, nationally on the Great American Country (GAC) network. The video features Carroll and his single Meet Me In The Barn, with a horror based concept, making it unique to the country music scene. Rather than making a simple video to promote the song, WWE co-owner and director Brett Bortle and Carroll collaborated to create a feature film over 11 minutes in length, coinciding with its Halloween release. The video, which was shot over three days in North Wilkesboro, North Carolina, is set to debut on GAC in its entirety at 11PM during Late Shift Videos.

Going the distance: Rather than taking the easy way via airplane, Lofton will drive across the country to Texas. As if the two-day schedule at Texas weren't enough time behind the wheel, Lofton will add 18 hours and over 1,000 miles from the ESR team shop in Denver, NC to the track outside of Fort Worth.

Lofton on Texas: "I really like racing at Texas because it is fast and fun. You can run wide open there. I've always had speed and good runs going there, but track position and luck bit us a few times. It was nice to leave there with a top-10 in June, and we plan on doing it again this week."

Truck information: Lofton will race chassis ESR008 this week at Texas. He has previously raced the truck at Kentucky, Nashville, and Pocono, scoring two top-15 finishes.

Tournament time: Plans for the Second Annual Justin Lofton Charity Golf Tournament are beginning to take shape, with dates being set for January 6th and 7th, 2012. The tournament, as it was last year, will take place in Lofton's native California, at the Del Rio Country Club in Brawley, California. All proceeds from the event will benefit the Boys and Girls Club of the Imperial Valley. The two-day event includes autograph sessions, golfing, a dinner, live concert with Curb recording artist Tim Dugger, and a charity auction. Last year Lofton raised $40,000 for the Boys and Girls Clubs.

Justin Lofton PR

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