As our nation approaches Memorial Day weekend we would like to honor our veterans by announcing that the NASCAR Camping World Truck Series (NCWTS) race at Michigan International Speedway (MIS) will be named the Careers for Veterans 200. The race, scheduled for Saturday, Aug. 16 will be presented by The Cooper Standard Foundation and Brad Keselowski’s Checkered Flag Foundation.
MIS, The Cooper Standard Foundation and Brad Keselowski’s Checkered Flag Foundation are joining forces to showcase the importance of hiring military veterans, who have sacrificed for our country and need assistance entering the civilian workforce.
“We are pleased to name the NASCAR Camping World Truck Series race the Careers for Veterans 200 presented by The Cooper Standard Foundation and Brad Keselowski’s Checkered Flag Foundation,” MIS President Roger Curtis said. “The event provides an opportunity to spread the message and communicate with a large audience the benefits of hiring veterans. We look forward to continuing our long-term support of the military.
“It also means a great deal to us to partner with yet another great Michigan entity, joining Quicken Loans and Pure Michigan,” Curtis continued. “We think it speaks volumes about the power of the platform MIS and what our events offer these Michigan companies, and how we can work together to help all of us meet our respective and diverse objectives.”
In addition, The Cooper Standard Foundation will support non-profit organizations that provide vocational education and transition job training for veterans to help ensure success in the workforce.
“We look at the Careers for Veterans 200 as a means for Cooper Standard to let veterans know we are actively hiring and looking to recruit top talent to our business,” Cooper Standard’s Chairman and CEO Jeff Edwards said. “In many cases, military veterans possess unique skill sets acquired through their service to our country. Cooper Standard is one company where veterans can put those skills to work. We hope that the visibility of this program will encourage other companies to engage in similar initiatives.”
Cooper Standard has been a proud partner with Brad Keselowski Racing in the NASCAR Camping World Truck Series since 2011. Cooper Standard’s relationship with Keselowski was originally based on his Michigan roots and the shared interests in assisting military veterans. Keselowski’s race career has flourished, and the Michigan native continues to support this important cause.
“It is a great honor to work with The Cooper Standard Foundation and Michigan International Speedway to bring attention to hiring and training veterans,” Keselowski said. “We look forward to utilizing this national platform to raise the awareness of providing opportunities to veterans. And I could not be happier that the Checkered Flag Foundation will be part of it.”
As the title sponsor, the race at Michigan International Speedway allows Cooper Standard the opportunity to promote its Careers for Veterans Program through television, radio and print mediums on a state and nationwide basis. It also gives the organization access to a tremendous social media network already built by MIS and NASCAR.
MIS continues its long-time support of military initiatives through various ticket programs and support throughout the year.
MIS PR
