Ken Squier is one of the most notorious broadcasters in NASCAR History. Squire is the one of the namesakes of the Squier-Hall Award for Media Excellence. Ken Squire has been a crucial part in the expansion of NASCAR on television and radio.
Squire is known for his smooth voice that can turn a small event into an epic tale. In 1970, Ken Squier co-founded Motor Racing Network, a network owned by Interational Speedway Corporation. Squire took the predominately southern sport of NASCAR onto a worldwide stage. He described the stars of NASCAR as “common men doing uncommon things”. Squier was a crucial part in broadcasting the 1979 Daytona 500, the first ever race to be shown from flag-to-flag, on CBS. Squier is credited for calling the Daytona 500, “The Great American Race”. Squier continued to call races on CBS and TBS until 1997, where he became studio host until 2000. Squier’s voice can still be heard on the PA at tracks, and also on TV for special events and stories.
Squier helped co-founded many things including Motor Racing Network, Radio Vermont Inc., World Sports Enterprises, Thunder Road International Speedbowl, American Canadian Tour, and Airborne Speedway.
Squier has been inducted into the Daytona Beach Stock Car Racing Hall of Fame, New England Auto Racers Hall of Fame, Vermont Broadcasters Hall of Fame, and the Vermont Sports Hall of fame. He has received the Henry T. McLenore Motorsports Press Award, the Buddy Shuman Award, EMPA Art Peck Award, Eastern Motor Sport Press Association Award, five time Vermont Broadcaster of the Year, Smokey Yunick Award, Flock Award, and the Squier-Hall Award for Media Excellence.
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